My Advertisement

Persuasion and Advertisement Unit Reflection

Provide a brief explanation of what the Hunger Games Advertisement Project is

The advertisement unit is where we made a product and an advertisement on it. For our presentation we presented the techniques we used in the advertisement to convince or persuade our audience to buy our product.

Why is it important to remember who benefits from the advertisement when you view an advertisement?

Knowing who benefits from the advertisement is important because it allows you to direct your advertisement towards your intended audience. You can make statements and claims that your audience may find interesting or useful.

Choose one form of persuasion and explain why it is effective in persuading you/an audience: logical, ethical, emotional on an audience

Using logical appeal is useful because it lets your audience learn facts about your product. When you give your audience a lot of facts, they are able to share your visions of the product clearly. The evidence you give makes it easier for the audience to understand and make decisions.

Choose an advertising technique and explain why it is effective in selling a product.

Card stacking is a technique used commonly in advertisements. It is a technique where the company only focuses on the positives about their product in an advertisement. This makes it seem that your product has no downsides and tricks the audience into not considering the flaws your product may have.

Core Competency Reflection

One strategy or activity that stimulated my imagination on this project was…

One strategy or activity that stimulated my imagination on this project was by getting inspiration from seeing what bigger companies do online. Seeing how others do it makes it easier for me to formulate ideas on my own advertisement, especially because the advertisements I look at are from bigger companies who have more experience then me.