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Persuasion Advertisement techniques

Persuasion Advertisement Unit Reflection

The person who benefits from the advertisement the most is the company, owner, production, and whoever was in the advertisement.

It is important to know the who because that is your intended audience.

The techniques of logical, emotional, and ethical is effective because they can start to get to the audiences heads and persuade them into buying the product.

Eye appealing technique is effective because it’s showing the product and by the looks of the product it would make you want to buy the product. Bandwagon is effective because it makes you feel guilty if you don’t buy the product. Card stacking works because you discard the bad parts of your product and only talk about the positives.

Overall, I learned the many techniques of persuasion and how it can be used. I also learned that commercials can lie about certain things and only point out the good parts of the product and not the negative.

Core Competency Reflection

An example of where I built upon someone else’s ideas is when me and my partner were discussing our idea’s and what product we were going to use. We agreed on a product to use and we soon discussed what were going to do. As we filmed our ad, we came up with multiple ways to be creative and have a product we were both happy with in the end.

I showed that I valued feedback from others in my group by taking that feedback into reconsideration and adjust my project into the criteria my group members have given me.

One of the ways I ensured my group was clear on what we were doing was to communicate with them to make sure we were all on the same page.