Advertisement & Persuasion

My Advertisement:

My Video: Nikon D5000 Advertisement (2021) – YouTube

Persuasion and Advertisement Techniques:

My project is an advertisement video for the Nikon D5000. I made it because it is something that I have, and something that I am interested in. I love to photography, and found that this is a really good camera to use if you are just starting photography, or don’t want to spend over $1000 on a camera. It is a really good camera to use and has a long lasting battery. I chose to do a video because I love doing cinematography and editing. This ad is trying to make you to buy this camera because it is the best for entry level consumers and customers. For some persuasion techniques, I used Logic, (By using Facts and information) and Ethic (By using quotes from a professional photographer who has used the camera for a long time).

Core Competencies:

  • I can understand and share information about a topic of interest in a clear, organized way. – I understood what I needing to do and made in a way that was clear and clearly tells what I am trying to do and what the product is.
  • I can represent my learning and tell how it connects to my experiences. – I made a camera advertisement, in a filmed format. This connects to how I am an experienced cinematographer and editor, but I didn’t get to do any of the really cool stuff with the camera(Like using a stabilizer rig.)
  • I think about what I am going to convey and to whom I will convey it to. – I thought about what I want to audience would want to know, and what they needed to know. I presented it in a way that is easy (Not with all the complicated specs like the shutter speed, aperture, etc…) I tried to keep everything simple and entertaining.
  • I am kind to others, and support others when they need it. – I was kind to the presenting groups and gave them good feedback.
  • I can identify how my actions affect the community or environment and I can make positive change. – I didn’t want to be mean because that is not who I am, so I put nice comments that are true, helpful, nice, and constructive. I left comments that were helpful for each group.
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